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Quick review: Bigcommerce ecommerce software

By Anna Metcalfe | 16 Sep, 2015

There is no doubt that Bigcommerce is a leading contender when considering your choice of ecommerce software  – it’s a platform that we are asked to integrate with many other types of software on a regular basis. So what makes Bigcommerce so good and would it be right to run your ecommerce business? Here’s a useful discussion on this marketing leading ecommerce platform.

Powerful functionality

With more than 100 different templates at your disposal and a most straight forward WYSIWYG editor, Bigcommerce can suit both newcomers to the ecommerce world in addition to seasoned professionals. The functionality is impressive and there are plans to suit all users and budgets. The drag and drop function is quick and easy or you can have access to your html if you prefer – all easy to review with the WYSIWYG feature prior to going live. You can even check how you design will look on mobile devices at this stage.

Adding images is quick and easy, as is uploading videos. If your inventory is large, no problem, a bulk upload facility ensures that this is swift and efficient.

A blog function is integrated with the administration panel and it will present on your live site in the same design as your website.

One key point about the Bigcommerce ecommerce software is that it operates on a content-delivery network and this can make a speedy difference to your customers if your site uses large files or videos. It could be the difference between getting a sale from that customer, or not.

We’d recommend that you do compare the features of the plan that you are considering with a comparable plan with any other potential ecommerce software for your business as this is the only way to be sure which platform is best for your particular business.

Marketing strength

A key positive for Bigcommerce ecommerce software is the ability to integrate with both Amazon and eBay. A live chat feature is also available; not a common feature for many leading platforms and yet one that is becoming increasingly important for today’s demanding customers.

Of course the web shop is mobile friendly and the software is packed with the ability to create vouchers and coupons to incentivise your shoppers. Customer reviews and automated email confirmations add to the impression of a professionally run website, assuring your customers of their security.

On higher plans you can embrace a proven effective abandoned cart system in addition to affiliate and loyalty programs. This piece of software is equipped to powerfully market your business and build sales.

Ease of administration

A feature-rich back-office is a breeze to use, offering you customizable reports and the opportunity to integrate with QuickBooks should you desire. All easy to work on from a mobile device too.

You can manage your bricks and mortar shop within Bigcommerce ecommerce software should you wish too, with a built in point-of sale system making this possible.

Bigcommerce has security covered. PCI compliant, it also has a 256-bit SSL encryption, automatic back-ups and in-house credit card processing.

All actions undertaken in the administration panel are noted in the history, so it is extremely easy to see who did what, should a problem arise.

Just like Shopify, Bigcommerce ecommerce software is hot on giving you help along the way. There are many ways to get in touch with someone and lots of helpful tutorials online. Bigcommerce also has its University; all focused on allowing you to get the most out of this extremely powerful software.

If you’d like any advice on how you can integrate Bigcommerce with other key platforms that run your business, please do get in touch with us and we’ll be happy to help you.

Anna Metcalfe
About Anna Metcalfe

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